“Dutch kids are the happiest kids in the world, and our bike friendly culture certainly is one of the reasons for their happiness. That is why my mission is to promote cycling and make sure it stays the preferred mode of transport in the Netherlands.” Maud de Vries is one of the initiators of Cyclehack Amsterdam and a bike culture expert. Cyclehack is a global movement where people get together to address the barriers to cycling and come up with creative solutions. “With Cyclehack we wanted to give Amsterdammers a wake-up call. We Amsterdammers are so used to cycling every day, that we do not always fully appreciate what we have. When I ask an Amsterdammer to look at cycling through the eyes of a tourist, people start talking about what cycling means to them and how it influences lives, here and in other parts of the world.”
Amsterdam is an example of bike friendliness, but still we encounter some barriers. Can you name some of those barriers?
According to the city council the important barriers that need to be addressed are bike parking, bike theft, too crowded cycle lanes and connecting cycling to public transport like the metro and the train. We, as the organisers of Cyclehack, see two other important challenges; innovation and marketing. We want to claim the bike like Scandinavia has claimed fashion. Amsterdam should again be the number one cycling city in the world.”
Cyclehack took place in 40 cities around the world in the weekend of the 20th of June. What are the ideas with the highest potential that came out of Amsterdam’s Cyclehack?
We are already working on putting some ideas into practice: Cycle Space (a space about cycling in the city), LinkLock (a lock attached to a pole that indicates when a bike was parked, to help address the problem of bikes gone a stary), and the ‘bike-back-crate’ (a foldable bike crate that you can take with you on your back) amongst others. But there are many other ideas that came out of Cyclehack that we are talking about with the city council and Dura Vermeer, one of our sponsors.
Beside organising Cyclehack Amsterdam you do a lot more to promote cycling, can you tell us something about your other projects?
I am a creative strategist working mostly on bike to work projects. I address the issue of how to get people on their bikes (and out of the car). I am looking at creative ways to change people’s behaviour. I work a lot on ‘Toury’. Toury is an bike to work app, it is a game that triggers people to get on their bikes. For some people losing weight could be a trigger, other people are triggered by environmental reasons, health reasons or because cycling is very relaxing after a day of work. The app addresses all those different triggers. We work internationally with this app with big companies and organisations.
Why do you love cycling so much?
Cycling gives me a feeling of freedom. It immediately relaxes. I can stop wherever I want, I see things that I don’t see from a car or public transport and it is social, you connect with other people. I just love it!
What bike do you have?
I have a Workcycles FR8. It is a great bike! It is the first bike that I spent quite some money on. I bought it when I had my first child. It is great for short and long distances and I can carry my two kids and the groceries on it. When I arrive home, I ride the bike into my house and put the groceries in my kitchen. I have recommended this bike to many friends and everybody loves it.
Boys or girls, Dutchies are very sportive, so you wont be surprised to see them cycling to sport after school
Many of them are playing field hockey twice a week. Some go alone, others get a ride by sweet Mummy..
Check out Amsterdam Cycle Chic’s top 10 Instagram pics of May.
1. Bikes parked on the bridges of the old canals
Bikes parked on the bridges of the canals. What a pity to see a van like that on such a picturesque location. Would be nice to have a car free city centre. #Amsterdam #dutchbikes #canals #bridges #thenetherlands #houseboat #dutchhouse #canalhouses #bicicleta #carfree #citycentre #velo #holland #holanda
2. Speedy cycle chicster
3. D is for Daddy
D is for Daddy! Daddy and his little boy on a little bike trip in sunny Amsterdam. #Cap #Amsterdam #depijp #bikeams #cyclechic #cyclepath #cycling #familytime #familycycling #father #fatherandson #hemelvaartsdag #feriado #bankholiday #Dutchies #dutchbike #growingupinholland #thenetherlands #velo #bicicleta #holanda #dutchguy
4. “Black addicted”
5. Bike lane signs
Bike lane signs. They are making a new bike lane, these are the tiles of the old one. You see them all around the city on the ground. When you see these tiles, you know it is not a side walk,but a bike path (which is sometimes hard to distinguish). #bicycleinfrastructure #bikepath #bikelane #Amsterdam #bikeams
6. Annie “Londonderry” Kopchovsky, first woman to bicycle around the world
7. Cycling high!
8. Following their shadows
9. Father and son cycling through a park
10. Amsterdam style: looking good, but not spending a penny on your bike
Are you already following us on Instagram? You should, if you want to learn more about Amsterdam’s cycling culture and enjoy the diversity of cyclists and bikes in Amsterdam’s streets. Every month we will post the most liked Instagram shots here on our blog.
We here at Amsterdam Cycle Chic are lucky to come across cool single articles of clothing on our locals..hip shoes, nice jacket, groovy hair.
But sometimes you come across an entire ensemble which blows your mind. This cool Papa and his daughter need a boogie nights soundtrack as they buzz along the Dutch streets.
We’re talking serious seventies fashion combinations here: beige corduroy suit, double drop earrings, and silver undercut (and top-knot), aviator spectacles and oxfords. Bam!
Finally the first real spring days! And what do you do? Ride to your local park and chill out. At the Sarphati Park, in De Pijp, you could barely see the grass. Bikes and people everywhere. Oh ya.
“There are more and more tourists in Amsterdam. And what I see quite often is that the kids of tourists are playing on an IPad or checking their phones, or they are simply bored when waiting in a restaurant. That’s why Charlotte and I decided to make the book ‘Hotel Kids Only’. With this book we want to activate the creativity of kids and at the same time ‘teach’ them something about Amsterdam. It is the perfect book for young children who visit Amsterdam for a holiday, for the kids of expats and as a nice souvenir to bring home after an Amsterdam visit.”
Hotel Kids Only
The book ‘Hotel Kids Only’ is filled with fun things for kids to do; Game of the Goose along Amsterdam’s canals, a colouring picture of Rembrandt’s famous Night Watch, a map of the city for kids, amongst many other things. It is the perfect way for children to spend hours in their hotel rooms, on the plane to Amsterdam or waiting in restaurants or cafes. Ingrid: “Of course there are many bikes in the book too; there is a game where you have to count all the bicycles, there are bikes in the memory game, and in the ‘Game of the Goose’ you miss a turn when you stand on the ‘bike fell in the canal’ field.”
Ingrid the designer
Ingrid Robers (ingridrobers.com) is an illustrator and designer, she does a lot of illustrations for children. Ingrid: “I had not always planned to do so many children’s illustrations. I don’t have kids, I like kids just as I like other people, but I like the creative and pure mind they have. When I make illustrations for children I always think of my own childhood. What did I like when I was a kid? When making this book I also looked at the city imagining I were still a child. What would draw my attention?” The other author of the book ‘Hotel Kids Only’ is Charlotte Borggreve, she founded the well-known ‘Kinderkookkafé’ (restaurant where children cook), and together they wrote another book ‘Kookologie’ (a playful cookery book for kids).
Amsterdam city centre
Ingrid lives in the city centre of Amsterdam, just a 5 minute walk from the Central Station, in a ‘red light alley’ near Spuistraat. “I live in this apartment for almost 17 years and I love the neighbourhood. Even though the area is becoming more and more touristic, it still has a local feel. I actually became friends with quite a few neighbours. When the weather is nice we take chairs out and sit in front of our houses with a glass of wine. One neighbour lives on a typical Amsterdam house boat, that is also a great spot to hang out in summer. The ladies who work in the red light district are my next door neighbours. Most of them work in this alley for many years. So in these past 17 years, I really got to know them.”
Ingrid’s Amsterdam tips
Ingrid does most of her grocery shopping at the many markets in de Jordaan (the Lindengracht, the Noordermarkt and the Westerstraat). Another area she likes is the Zeedijk (Amsterdam’s Chinatown) “There are great Thai and Chinese restaurants in that street. My favourite store is the Chinese department store Dun Yong, a three story building full of Chinese food and other products. I love to go there and try food I don’t know. The nice thing is that they have little cards with information about each product.” When Ingrid has meetings for work she mostly goes to café Kobalt, where they have nice coffees and a relaxed atmosphere. Her favourite bar in the area is ‘Café In de Wildeman’: “It is a typical brown café with many different beers. There is a nice mix of locals and tourists and always when I go there I end up talking to new people or neighbours, it is a place I even go alone, because there is always someone to chat to.”
Wasn’t today just amazing? On these types of days, I have Bob Marley stuck in my head. Though it was cold, the sun was shining and the weather was sweet. Makes you want to move your peddling feet. Sunday, here I am!
It brought a smile to my face when I sidled up to this pretty colourful pair at the cash machine. Perfectly matched Mother and Daughter duo are ready to go shopping together!
..Punky Brewster eat your heart out!
5 O’clock. Rush hour and also the time when the sun goes down these days. However, it always remains cosy in the ‘bakfiets’ when you are sitting next to your sibling! Especially when dad is racing through the Utrechtsestraat..